miércoles, 18 de diciembre de 2013

First View: The Lovely ?Scout? Magazine


It was such a pleasure this morning to open my inbox after an early morning meeting here in my studio and find a gorgeous new e-magazine, Scout, put together by decor8 columnist Lisa Tilse. I cant wait to be the first to show you a sneak preview In fact, here is a page from Scout that I put together for Lisa to show my support.Because she wasnt able to show all of the products in my round up or what I had to say about each of them, Ive also included what wasnt printed in Scout below with some of my thoughts on each product.My round up for the holidays: 1. For adding favorite flowers to your desk with a personal touch, Anthropologie monogram golden mugs. 2. For fun storage in geometric patterns, which are all the rage, LAtelier Storage Boxes by House Doctor from Design Vintage. 3. A simple, stunning copper light a pair would be perfect over a kitchen counter, Freja Copper Pendant Light from Bodie Fou. 4. Neutral feminine fabrics for your next throw pillow or for sweet café curtains in a country kitchen from Liberty London, Wiltshire/Newland/Poppy Honesty. 5. For a warm glow and a yummy scent, try the Diptyque ?Insolite? Candle Limited Edition available at Liberty London. 6. For your crochet projects or favorite magazines, Natural basket from Bodie Fou. 7. For romance and warmth, I love adding twinkle lights around the home in unexpected ways, Pearl Light Garland from Cox Cox. 8. A cushion to adorn your sofa, Woodlands English Romantic Cushion from Chocolate Creative. 9. A gallery wall to show your own artwork and prints like this one, Ocean + Fog by Minted for West Elm.Here is the cover of the premiere issue of ScoutAnd a few pages from insideAbout Scout, Within the pages of SCOUT you?ll find wonderful things to make, bake and give. There are tutorials and printables, inspirational finds and delicious recipes. There are 146 pages of goodness, completely ad free!I love (and wholeheartedly support) that Lisa is charging $10 for this issue. Even though its digital, that doesnt make it any less worthy than a print magazine and so she certainly should be compensated. Plus, weve been teaching Blogging Your Way students for years that the future of blogging is premium paid content, not sponsored ads or ads in sidebars or in kind advertising But in actually allowing your fans and readers to pay for your best work in whatever form that happens to be. I believe that people want to pay for the best quality content out there if it saves them time and delivers value. I sure do. As a result of asking her readers to pay per issue, there isnt a single ad or any sponsored content in this issue. I also feel that if you are producing content with contributors that you are selling, as long as you pay them for their work, its all good.Congrats Lisa on your magazine! To support Scout and buy your own copy, click here.(images from scout with permission)



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